Experts
Knowledge shaped into guidance
Head of Product at MeclabsAI · Dubai
Making powerful
technology feel
naturally usable.
I build human-centred AI products that turn complex capabilities into clear, useful experiences.
Product strategyHuman-centred AIExperience designCommercial thinkingCross-functional leadership
01 Perspective
The best technology does not ask people to become experts in the technology.
It understands what they are trying to accomplish, reduces the distance between intent and value, and keeps the machinery out of the way.
My work connects product direction, experience quality, technical possibility and commercial reality. Not as separate conversations, but as one product problem.
02 Current focus
Building at the edge of expertise, intent and AI.
MECLABS AI / PRODUCT LEADERSHIP
From “What can AI do?”
to “What do you need done?”
At MeclabsAI, I lead the product work behind a growing platform that turns expertise, intellectual property and business needs into practical AI-powered experiences. The challenge is not adding more AI. It is making advanced capability easier to understand, trust and use.
START HEREA problem,
goal or idea
goal or idea
intent
MECLABSAIUseful AI,
assembled around youNear-zero learning curve
assembled around youNear-zero learning curve
Apps
Focused tools for a clear task
Libraries
Context that stays useful
Workflows
Complex work, made repeatable
03 Product leadership
Good product work is a team sport with unusually consequential group chats.
Clarity before velocity.
People before process.
Product leadership is the work of creating enough shared clarity for talented people to make good decisions without waiting to be told what to do next.
Start with the human problem
People rarely arrive asking for an agent or workflow. They arrive with a task, frustration, ambition or outcome.
Shorten the path to value
Every unnecessary decision, unfamiliar term and confusing setup step is another opportunity for someone to leave.
Connect the disciplines
Customer understanding, design, engineering, marketing and commercial strategy should shape one another.
Treat simplicity as product work
A simple interface is often evidence of difficult prioritisation, careful iteration and strong technical coordination.
LEADING THE WORK
Frame
Find the problem worth solving
Align
Create a direction people can act on
Build
Turn strategy into shipped experience
Learn
Let behaviour sharpen the next decision
“Direction matters. So does the team that carries it forward.”
04 The journey
A multidisciplinary route into product, not a collection of unrelated careers.
First, how ideas are communicated. Then, how people experience them. Now, how teams build them.
Creative & advertising foundations
Learning how attention, storytelling and perception shape what people notice and remember.
Marketing & business strategy
Understanding motivation, customer value, conversion and the commercial context around the work.
UI/UX & digital product design
Moving from the promise of an idea to the experience people actually have with it.
Product leadership & AI
Bringing customer needs, design quality, technical possibility and market value into one direction.
05 Selected features
Press, product demonstrations and independent experiments.
London Daily News2025
Azad Abdullahi appointed Product Lead at MeclabsAI
Leadership coverage on shaping AI-powered marketing products.
Techsoma2025
Nigerian creative technologist appointed Product Lead at MeclabsAI
A profile of the multidisciplinary journey into global product leadership from Dubai.
Techsoma2025
Azad Abdullahi launches Snoozify
Coverage of a free Chrome extension for snoozing tabs and bringing them back later.
MECLABS2026
Build. Deploy. Monetize. — ACE live demo
An interactive look at a near-zero learning-curve approach to building commercial AI experiences.
06 Thinking in public
Notes from the space between “possible” and “useful.”
I write about what changes when AI moves from impressive demonstration to something real people need to use.
The Zero Learning Curve
What if a product began with intent, rather than asking people to learn its vocabulary?
What do we lose in the process?
Efficiency is valuable. So are the human capabilities we quietly stop exercising.
When the strongest tool disappears
Outages are a useful reminder that resilient work should not depend on one magical interface.
Interfaces beyond navigation
The next interface may be less about finding the right screen and more about expressing the right intent.
07 Selected collaborations
A small number of ways I can contribute beyond the day job.
Product & AI strategy
Clarifying valuable AI opportunities, product direction and what deserves to be built first.
AI experience design
Shaping journeys and systems that make sophisticated technology easier to adopt.
Product positioning
Connecting capability with customer value, market communication and commercial experience.
Workshops & speaking
Practical conversations on AI accessibility, product thinking and emerging interfaces.
08 Currently exploring
Small screens.
Physical interfaces.
Big questions.
When I am not thinking about platform direction, I am usually testing how an interface behaves somewhere unexpected: a circular AMOLED display, a programmable keyboard, or a tiny screen that definitely did not ask to become a product prototype.
01AI + hardware
Exploring how intelligent software feels when it leaves the browser.
02Ambient interfaces
Designing for glanceable, low-friction and quietly useful interactions.
03Learning in public
Sharing the useful lessons, including the experiments that behaved badly.